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Exit Intent

Catch visitors the second they decide to leave

Exit intent popups fire the instant a visitor's cursor heads for the back button or a new tab — your last real shot at turning a bounce into a lead.

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Why it converts

Recovers abandoning traffic

Most visitors never scroll back. Exit intent catches them at the one moment they're still on the page.

Works with any offer

Pair exit intent with a Popup, Lightbox, or Coupon campaign type — the trigger is independent of the design.

Frequency-safe by default

Set it to Once Per Session so returning visitors aren't shown the same offer twice in one sitting.

No dev work required

Pick the trigger in the Builder, attach your campaign, publish. Live in minutes.

How to set it up in OptinYeti

1

Create a campaign

Start from a template or blank canvas in the Builder — Popup and Lightbox both work well for exit offers.

2

Set the trigger to On Exit Intent

OptinYeti watches cursor velocity and direction, firing just as a visitor moves toward the edge of the viewport.

3

Pick a frequency rule

Once Per Session is the standard choice so the same visitor isn't interrupted twice.

FAQ

Does exit intent work on mobile?

Exit intent relies on cursor movement, so it's a desktop-native trigger. On mobile, pair your campaign with On Scroll or On Idle instead.

Will it slow down my site?

No — the trigger logic runs client-side and only renders the campaign markup once it fires.

Can I combine it with a discount code?

Yes — use the Coupon campaign type with an On Exit Intent trigger to reveal a one-time code as visitors try to leave.

Related: Coupon popups →Lightbox popups →

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